Showing posts with label branding. Show all posts
Showing posts with label branding. Show all posts

Wednesday, March 21, 2012

LizzieLuvs2Recycle Logo

Ooooo. I'm so excited. I've been steadily selling larger and smaller items from my LizzieLuvs2Recycle shop and I figured it was time to continue to evolve--time for some "branding" if you will. And, this past week I purchased a wee bit of advertising space on an online craft magazine and that prompted me to get my creative juices flowing with regards to a real logo that I can use on all of my correspondence and paperwork and hopefully integrate into the shop website somehow. Thus far I have been including a handwritten note on one of my art note cards thanking people for their purchase and I just felt that I needed to step up the professionalism.

The first step in generating some cool paper goods and packaging was designing an appropriate logo to use. Working with a very helpful and knowledgeable expert with Photoshop, the two of us were able to design a logo and an ad for my shop at etsy.com: (https://www.etsy.com/your/shops/LizzieLuvs2Recycle) this morning in record time.



Here's what we came up with for the logo. Isn't it grand? Its just what I was envisioning, too.




And then we took that logo and did a little addition and manipulation to come up with the ad that I will be submitting to Tru(4)ia Magazine. (I'm not quite sure where the ads are going to appear there, but I'll keep you posted on that.)



They wanted copy that was 3.5" x 2 " which just happens to be the size of a business card, so I think I might just have have some of those made up too.

Serendipity all the way around, no?


Wednesday, July 08, 2009

Branding

I was in the final preparation phase today for the Art Stroll tomorrow. I talked to my friend, Cheryl Jones Evans http://www.cherylevans.net/and we seemed to be all set with my table, her display boards etc. etc. As I was chatting with her, it dawned on me that I needed a sign for my display with my name! Duh. Of course, the sign would have to be a quilted hanging--what else. So here is what I put together.


Here's the whole thing. I used several colors of permanent markers to write out the "Celestial Textiles" and the "Elizabeth-Harris.com". I was shooting for several things: #1. my name (!)-- I wanted that to be seen and recognized first and foremost. #2. The fact that my name is actually spelled out as a URL lets people know they can go to there and see more of my works. #3. The title "Celestial Textiles", if googled, will lead to my 2 celestial textiles sites: this blog and my etsy store. So the sign is a sign for the show, some branding of celestial textiles, and references to my websites all in one!


A detail shows the quilting, drawing and gold bias strip for trimming.